Building Smart Cities is about the fast connecting innovation companies with city representatives and big companies that impact cities’ development. Once the connection is there, further is about proper communication to citizens to get support for the implementation of new solutions.

Every business does the same. Learn it and use it.

Every company, government, and institution around you, independent of the sector of their activities, from the process perspective, do always the same things. The following dictionary contains all areas of your daily work communication and knowing them leads to a faster and easier implementation of innovative solutions into a production environment.


Market economy
Market economy- a set of economic relations that develop in the sphere of commodity-money relations on the market. The market
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Business plan
A business plan – is a document containing structured technical, economic, financial, and organizational information on an investment or innovation
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Demarketinga
Demarketing – a type of marketing aimed at reducing demand among the entire target audience or certain groups of it.
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Social media marketing
Social media marketing – It is a modern tool of Internet marketing, which helps to attract consumers through social networks.
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Performance marketing
This is a form of marketing that aims to improve sales, inquiries, or other measurable activities on your site. There
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Direct marketing
Direct marketing is a method of marketing communication that uses direct communication with customers. It focuses on specific customers of
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ALL SALES TERMS


Video Marketing
Video Marketing is a set of actions aimed at promoting products, services, or brands of the company with the help
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Crowd marketing
Crowd marketing – it is a technology of covert marketing on the Internet by means of response-recommendations on forums, blogs,
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Affiliate marketing
Affiliate marketing is a type of performance marketing that works on a partner basis. This is a partner – a
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Search engine result page
Search Engine Result Page – search engine results page. By entering a query into the search box, the user will
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Report
The report is made as a summary of the results of the work performed for a certain period. It can
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Remarketing
Remarketing is targeting your ad campaigns to users who have previously visited your website. Ads are shown to users who
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ALL MARKETING GUIDES


Research data collection
Collection of any kind of data from public and paid sources. We use a crawling mechanism that allows collecting data
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Business development strategy
Execute market research, competition analysis, and find the market gap. We help you to review product or service portfolios and
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New markets acquisition
All in one service for the acquisition of your product sales to a new market. First, we perform research, including
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Data crawling
Crawling is searching for specific information in a huge volume of data and collecting required information in a local file.
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Mystery shopping
We can say that mystery shopping is one of the market research methods, which primarily examines the qualitative characteristics...
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Competitors research
Find direct and indirect competitors on a global market, or on a local market. Our crawling robots help you to
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ALL MARKET RESEARCH GUIDES


Bid Management
Bid management is a complex process that might take several years to develop relations, build authority and trust, and bid
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Pre-tender communication management
Pre-tender communication with stakeholders. Establish relationships, arrange meetings, introduce yourself. Meet the key people
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Bid strategy development
Deep dive analysis of the tender requirement. Review of both parties' documentation, bidding rules, and stakeholders matrix.
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Tender qualification criteria
The advanced service package for Tender opportunity research. Human-based validation of RFI and RFC tickets.
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Tender opportunity research
Get twice a month reports and data about pre-selected tenders in 3 countries of interest. Daily tracking of tenders based
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Tendering
In the tendering service, you will receive the research of all tenders from worldwide and according to your criteria.
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ALL PROCUREMENT GUIDES


Target tree
The target tree is a technique for setting goals and its decomposition into tasks that are divided into even simpler
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Client profiling
Use proven methodology, SWOT analysis, and research including mystery shopping of your competitors to develop the profile of the primary...
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Customer journey design
Our customer journey approach helps you deliver improved service to customers and greater value to your business. It leads to
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Website content development
This service specializes in SEO-optimized texts for companies and products. We develop webs, landings, products and localize language.
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Product development
In this offered service are professional Analyze strengths and weaknesses. Compare features with competitors. Maintain weaknesses...
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Use cases development
The use case is primary information about your product and its possibility to use it in different industries and business
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ALL PRODUCT MANAGEMENT GUIDES


Outsourcing
Outsourcing the transfer of traditional non-key functions of the organization (such as accounting or advertising for an industrial company) to
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Demarketinga
Demarketing – a type of marketing aimed at reducing demand among the entire target audience or certain groups of it.
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Viral Marketing
Viral Marketing is a technique of conducting an advertising campaign in which the main disseminators of information about the company/service
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Social media marketing
Social media marketing – It is a modern tool of Internet marketing, which helps to attract consumers through social networks.
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Newsletter
A newsletter is typically an email that the business regularly sends to inform customers about news or discounts. It is
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Marketing strategy
Marketing strategy is a long-term process that aims to set the company’s marketing goals, fulfill the vision, and create a
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ALL CUSTOMER MANAGEMENT GUIDES


Partner network development
Developing a partner network starts with the research of potential partners based on key phrases they use on their websites.
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Crisis management
Even with the best planning and preparation, the unexpected can happen. When it does, customers will look to you for
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Process Automation
Automation is making the difference for great customer service. The increasing use of digital assistants shows customers are...
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Reporting and Analytics
We provide comprehensive reporting tailored individually for each client. The Account Manager sends weekly reports to every client...
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Bid strategy development
Deep dive analysis of the tender requirement. Review of both parties' documentation, bidding rules, and stakeholders matrix.
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Business Strategy
We executed plans, and we tell you all the obstacles. Develop your business plan and cover all mandatory areas based
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ALL EXECUTIVE GUIDES


Research data collection
Collection of any kind of data from public and paid sources. We use a crawling mechanism that allows collecting data
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Process Automation
Automation is making the difference for great customer service. The increasing use of digital assistants shows customers are...
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Digital automation
Thanks to this service, you will get automated advertising, social networks, campaigns, communication, and other daily repeating digital...
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Marketing
Professional marketing setup that will ensure the best possible promotion of your services and products. The complete marketing service.
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Presale
The presale service we offer will provide you with a contacting process to impress new customers via email, voice, and
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ALL AUTOMATION GUIDES

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