Building Smart Cities is about the fast connecting innovation companies with city representatives and big companies that impact cities’ development. Once the connection is there, further is about proper communication to citizens to get support for the implementation of new solutions.

Every business does the same. Learn it and use it.

Every company, government, and institution around you, independent of the sector of their activities, from the process perspective, do always the same things. The following dictionary contains all areas of your daily work communication and knowing them leads to a faster and easier implementation of innovative solutions into a production environment.


Business plan
A business plan – is a document containing structured technical, economic, financial, and organizational information on an investment or innovation
Client profiling
Use proven methodology, SWOT analysis, and research including mystery shopping of your competitors to develop the profile of the primary...
Upselling and cross-selling
Existing customers frequently represent an untapped source of value growth. Proactively engaging with existing customers to recommend...
Sales assistance
Providing support and guidance to customers that are actively looking to make a purchase can generate significant returns.
Customer acquisition
Acquiring new customers is the lifeblood of any business. Knowing who to target, when, where and how is crucial to
Sales management
Sales management will ensure you automate the sales process, multiply your online channels and sell more. This means that we

ALL SALES TERMS


Crowd marketing
Crowd marketing – it is a technology of covert marketing on the Internet by means of response-recommendations on forums, blogs,
Affiliate marketing
Affiliate marketing is a type of performance marketing that works on a partner basis. This is a partner – a
Search Engine Result Page
Search Engine Result Page – search engine results page. By entering a query into the search box, the user will
Report
The report is made as a summary of the results of the work performed for a certain period. It can
Remarketing
Remarketing is targeting your ad campaigns to users who have previously visited your website. Ads are shown to users who
SEM Search Engine Marketing
Search Marketing or Search Engine Marketing is one of the most widespread forms of advertising on the Internet. It uses

ALL MARKETING GUIDES


Research data collection
Collection of any kind of data from public and paid sources. We use a crawling mechanism that allows collecting data
New Markets Acquisition
All in one service for the acquisition of your product sales to a new market. First, we perform research, including
Data crawling
Crawling is searching for specific information in a huge volume of data and collecting required information in a local file.
Mystery shopping
We can say that mystery shopping is one of the market research methods, which primarily examines the qualitative characteristics...
Competitors research
Find direct and indirect competitors on a global market, or on a local market. Our crawling robots help you to
Competitive research
A digital market indicators analysis to research the company’s position on the digital market. Research is performed for local or

ALL MARKET RESEARCH GUIDES


Bid Management
Bid management is a complex process that might take several years to develop relations, build authority and trust, and bid
Pre-tender communication management
Pre-tender communication with stakeholders. Establish relationships, arrange meetings, introduce yourself. Meet the key people
Bid strategy development
Deep dive analysis of the tender requirement. Review of both parties' documentation, bidding rules, and stakeholders matrix.
Tender qualification criteria
The advanced service package for Tender opportunity research. Human-based validation of RFI and RFC tickets.
Tender opportunity research
Get twice a month reports and data about pre-selected tenders in 3 countries of interest. Daily tracking of tenders based
Tendering
In the tendering service, you will receive the research of all tenders from worldwide and according to your criteria.

ALL PROCUREMENT GUIDES


Client profiling
Use proven methodology, SWOT analysis, and research including mystery shopping of your competitors to develop the profile of the primary...
Customer journey design
Our customer journey approach helps you deliver improved service to customers and greater value to your business. It leads to
Website content development
This service specializes in SEO-optimized texts for companies and products. We develop webs, landings, products and localize language.
Product development
In this offered service are professional Analyze strengths and weaknesses. Compare features with competitors. Maintain weaknesses...
Use cases development
The use case is primary information about your product and its possibility to use it in different industries and business

ALL PRODUCT MANAGEMENT GUIDES


Outsourcing
Outsourcing the transfer of traditional non-key functions of the organization (such as accounting or advertising for an industrial company) to
Client profiling
Use proven methodology, SWOT analysis, and research including mystery shopping of your competitors to develop the profile of the primary...
Customer services operations
Using analytics to drive operations and customer improvements ensures your business can be more agile and adaptive in the face
Customer services analytics
A huge amount of value can be found in customer, contact, and operations data that is often left untapped. Our
Customer services insights
Using leading-edge Customer Insight tools, our data engineers and analysts discover the "What" and "Why" from previously siloed data...
Customer loyalty management
All your customers are individuals with individual needs. Unfortunately, the 'one size fits all approach to loyalty management doesn't...

ALL CUSTOMER MANAGEMENT GUIDES


Partner network development
Developing a partner network starts with the research of potential partners based on key phrases they use on their websites.
Crisis management
Even with the best planning and preparation, the unexpected can happen. When it does, customers will look to you for
Process Automation
Automation is making the difference for great customer service. The increasing use of digital assistants shows customers are...
Reporting and Analytics
We provide comprehensive reporting tailored individually for each client. The Account Manager sends weekly reports to every client...
Bid strategy development
Deep dive analysis of the tender requirement. Review of both parties' documentation, bidding rules, and stakeholders matrix.
Business Strategy
We executed plans, and we tell you all the obstacles. Develop your business plan and cover all mandatory areas based

ALL EXECUTIVE GUIDES


Research data collection
Collection of any kind of data from public and paid sources. We use a crawling mechanism that allows collecting data
Chat-bots and Call-bots
We implement chat-bot scenarios. Customize for your language and configure engagement paths that catch customer focus.

ALL AUTOMATION GUIDES

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