Marketing & Advertisement

Communication, Creativity, Digital Media, Translations

Target tree
The target tree is a technique for setting goals and its decomposition into tasks that are divided into even simpler
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Business plan
A business plan – is a document containing structured technical, economic, financial, and organizational information on an investment or innovation
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Global marketing
Global Marketing – marketing of global organizations that operate by treating the entire world as one big market. It assumes
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CPA Marketing
CPA Marketing – a marketing model that involves paying for a conversion action. CPA (Cost per Action) – an indicator
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Demarketinga
Demarketing – a type of marketing aimed at reducing demand among the entire target audience or certain groups of it.
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Conversion marketing
Conversion marketing is a type of marketing activity. Which is associated with increasing consumer interest in goods and services with
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Viral Marketing
Viral Marketing is a technique of conducting an advertising campaign in which the main disseminators of information about the company/service
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Social media marketing
Social media marketing – It is a modern tool of Internet marketing, which helps to attract consumers through social networks.
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Video Marketing
Video Marketing is a set of actions aimed at promoting products, services, or brands of the company with the help
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Crowd marketing
Crowd marketing – it is a technology of covert marketing on the Internet by means of response-recommendations on forums, blogs,
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Affiliate marketing
Affiliate marketing is a type of performance marketing that works on a partner basis. This is a partner – a
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Search engine result page
Search Engine Result Page – search engine results page. By entering a query into the search box, the user will
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Report
The report is made as a summary of the results of the work performed for a certain period. It can
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Remarketing
Remarketing is targeting your ad campaigns to users who have previously visited your website. Ads are shown to users who
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SEM Search Engine Marketing
Search Marketing or Search Engine Marketing is one of the most widespread forms of advertising on the Internet. It uses
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Performance marketing
This is a form of marketing that aims to improve sales, inquiries, or other measurable activities on your site. There
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Newsletter
A newsletter is typically an email that the business regularly sends to inform customers about news or discounts. It is
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Target group
Target group – a specific idea of the client on whom the advertising campaign should be focused. It is determined
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Press conference
A press conference is an event organized to communicate information to the media and the public. This could be, for
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Online marketing
Online marketing is a collective term for marketing activities in the Internet environment. As a field, it includes a number
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Brand mark
brand mark – the brand is a symbolic name for all information related to a product. Includes organization name, promotional
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Crisis communication
Crisis communication is an essential element in the field of Public Relations. It solves all situations that may damage the
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Barter
Barter – the company offers its product in exchange for space in the media (on social networks, radio, or television).
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Public relations
Public relations is a set of long-term activities through which a company builds and maintains relations with its surroundings and
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Marketing mix
A marketing mix is a set of marketing tools that interact with each other. The basic marketing mix is 4P
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Webinar
A webinar is online training. The participant does not have to go to any special place. All she needs is
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YouTuber
A youtuber is a person who creates content on the Youtube platform. Today, YouTubers are very popular and have a
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SEO
Search Engine Optimization (SEO part of Search Marketing) consists of a better display of pages in search engine results (SERP)
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Marketing strategy
Marketing strategy is a long-term process that aims to set the company’s marketing goals, fulfill the vision, and create a
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Google Analytics
Google Analytics is an application from Google that measures website traffic. With Google Analytics, you can track which marketing actions
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Facebook marketing
Facebook marketing is a set of activities in which a company uses the Facebook social network as a channel of
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Brand Awareness
Brand awareness is an indicator of how well your target audience knows the brand. A distinction is made between types
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Linkbuilding
Linkbuilding is building backlinks. A search engine optimization method that raises brand awareness over the long term and brings visitors
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Influencer
An influencer is a person who has an influence (social or consumer) on his followers. Nowadays, this term is connected
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Emailing
Email (ing) is one form of direct marketing. It is a targeted bulk sending of email messages to a specified
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Direct marketing
Direct marketing is a method of marketing communication that uses direct communication with customers. It focuses on specific customers of
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Partner network development
Developing a partner network starts with the research of potential partners based on key phrases they use on their websites.
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Client profiling
Use proven methodology, SWOT analysis, and research including mystery shopping of your competitors to develop the profile of the primary...
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Community Management
Great social media management comes from having the right team in place. With our expertise in recruitment and our network
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Content Moderation
Content is a key opportunity but a major concern for​ digital platforms as well. Risks are known to emerge anytime,
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Influencer Marketing
Struggling to establish yourself as a Linkedin influencer? We'll create content and provide outreach on your behalf so that...
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Social network marketing
The professional setting of the campaign on social networks, thanks to which you will have a large enough impact on
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Digital automation
Thanks to this service, you will get automated advertising, social networks, campaigns, communication, and other daily repeating digital...
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Digital Activation
Our digital activation offers our clients more flexibility, transparency, and cost-efficiency by managing their campaigns while they focus..
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Outbound Marketing
Build aggressive and competition-oriented outbound marketing campaigns that work. Start with brand development and track brand position
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Marketing
Professional marketing setup that will ensure the best possible promotion of your services and products. The complete marketing service.
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Inbound marketing
Work properly with your inbound traffic. Control, categorize and manage all your forms and inbound channels.
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Communication plan
Preparation of yearly communication plan and scripts. Also, align plans with the sales cycle. Execute letters, calls, and maintain follow
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Website SEO optimization
Using our services, you setup successful SEO for your website, including crawl accessibility so engines can read your website, compelling...
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Content marketing support
Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content...
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Copywriting
Copywriting service includes describing product value, word quality, avoiding stop words, and especially validation.
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Email deliverability audit
We have developed a solution to help companies consistently receive returns on their email marketing dollars.
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Personas
A “Persona” is a fictional representation of an actual user and is applied in the early stages of product development
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Target audience
A target audience makes it easy for a business to find potential customers who are likely to be interested in
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