The library of all worldwide business phrases, alternative systems, alternative sales and marketing strategies, and information on how to consciously perform business activities leading in an innovative manner.
Advertorial is a type of hidden advertising that is disguised as an author’s article or journalistic material. “Advertorial” means a […]
Smart contracts in simple terms are simple enough to explain. They are blockchain-based programs that execute themselves based on data from..
Contract analysis – Examination of the contract proposed by the supplier in terms of the accuracy of the requirements for the quality of…
Intangible assets – the organization’s assets that do not have a tangible (physical) form, but are endowed with “intangible value” and…
Social activity is a personality’s readiness for activity, which manifests itself inappropriate acts of behavior and represents a purposeful, creative […]
Accreditation- Certification of professional competence by an authorized body, giving the right to engage in a certain type of activity. […]
Organizational adaptation- to changes in the external environment and uncontrollable changes in the internal environment, which occurs through the mechanisms […]
Autarky – a system of closed reproduction of an isolated community of a certain type, with minimal connection and dependence […]
Market economy- a set of economic relations that develop in the sphere of commodity-money relations on the market. The market […]
intellectual economy, based on scientific knowledge and specialized unique capabilities and skills of their carriers as the main source and key […]
The target tree is a technique for setting goals and its decomposition into tasks that are divided into even simpler […]
Small business grants are gratuitous monetary aid provided by state and international organizations What are small business grants? The state […]
Development – the implementation of transformations of the real estate object, which ensure its transformation into another, a new object, […]
Goodwill – The excess of a corporation’s expected profitability over average, the resulting difference being the excess of the corporation’s […]
Venture internal – A subdivision of a firm that is created as an alternative to forming an independent (separate) innovation […]
Biotechnology – a set of technologies that use the methods characteristic of living nature to transform matter and obtain a […]
Business Angel – Individuals investing in new businesses, including venture capital firms. These are professionals with experience in business: successful […]
Bench marketing innovations – studying the business of other entrepreneurs to identify the fundamental characteristics of competitors’ management activity, their […]
A business plan – is a document containing structured technical, economic, financial, and organizational information on an investment or innovation […]
Business incubator (technological incubator) – a special organizational structure within a technopark or technopolis, created to support small innovative businesses […]
Outsourcing the transfer of traditional non-key functions of the organization (such as accounting or advertising for an industrial company) to […]
Depreciation – the process of gradual transfer of the value of fixed assets as their physical and moral wear and […]
Global Marketing – marketing of global organizations that operate by treating the entire world as one big market. It assumes […]
Transactional emailing is an automated message that is sent based on the actions of app users or site visitors. Order […]
CPA Marketing – a marketing model that involves paying for a conversion action. CPA (Cost per Action) – an indicator […]
Demarketing – a type of marketing aimed at reducing demand among the entire target audience or certain groups of it. […]
Conversion marketing is a type of marketing activity. Which is associated with increasing consumer interest in goods and services with […]
Viral Marketing is a technique of conducting an advertising campaign in which the main disseminators of information about the company/service […]
Social media marketing – It is a modern tool of Internet marketing, which helps to attract consumers through social networks. […]
Video Marketing is a set of actions aimed at promoting products, services, or brands of the company with the help […]
Crowd marketing – it is a technology of covert marketing on the Internet by means of response-recommendations on forums, blogs, […]
Affiliate marketing is a type of performance marketing that works on a partner basis. This is a partner – a […]
Search Engine Result Page – search engine results page. By entering a query into the search box, the user will […]
The report is made as a summary of the results of the work performed for a certain period. It can […]
Remarketing is targeting your ad campaigns to users who have previously visited your website. Ads are shown to users who […]
Search Marketing or Search Engine Marketing is one of the most widespread forms of advertising on the Internet. It uses […]
This is a form of marketing that aims to improve sales, inquiries, or other measurable activities on your site. There […]
A newsletter is typically an email that the business regularly sends to inform customers about news or discounts. It is […]
Target group – a specific idea of the client on whom the advertising campaign should be focused. It is determined […]
A press conference is an event organized to communicate information to the media and the public. This could be, for […]
Online marketing is a collective term for marketing activities in the Internet environment. As a field, it includes a number […]
brand mark – the brand is a symbolic name for all information related to a product. Includes organization name, promotional […]
Crisis communication is an essential element in the field of Public Relations. It solves all situations that may damage the […]
Barter – the company offers its product in exchange for space in the media (on social networks, radio, or television). […]
Public relations is a set of long-term activities through which a company builds and maintains relations with its surroundings and […]
A marketing mix is a set of marketing tools that interact with each other. The basic marketing mix is 4P […]
A webinar is online training. The participant does not have to go to any special place. All she needs is […]
A youtuber is a person who creates content on the Youtube platform. Today, YouTubers are very popular and have a […]
Search Engine Optimization (SEO part of Search Marketing) consists of a better display of pages in search engine results (SERP) […]
Marketing strategy is a long-term process that aims to set the company’s marketing goals, fulfill the vision, and create a […]
Google Analytics is an application from Google that measures website traffic. With Google Analytics, you can track which marketing actions […]
Facebook marketing is a set of activities in which a company uses the Facebook social network as a channel of […]
Brand awareness is an indicator of how well your target audience knows the brand. A distinction is made between types […]
Linkbuilding is building backlinks. A search engine optimization method that raises brand awareness over the long term and brings visitors […]
An influencer is a person who has an influence (social or consumer) on his followers. Nowadays, this term is connected […]
Email (ing) is one form of direct marketing. It is a targeted bulk sending of email messages to a specified […]
Direct marketing is a method of marketing communication that uses direct communication with customers. It focuses on specific customers of […]
Developing a partner network starts with the research of potential partners based on key phrases they use on their websites.
Use proven methodology, SWOT analysis, and research including mystery shopping of your competitors to develop the profile of the primary…
Collection of any kind of data from public and paid sources. We use a crawling mechanism that allows collecting data into the format..
Our customer journey approach helps you deliver improved service to customers and greater value to your business. It leads to holistic…
We are a people-first company. We believe when you put people first, everything comes alive. This is how we make business more human.
Using analytics to drive operations and customer improvements ensures your business can be more agile and adaptive in the face of rapidly…
A huge amount of value can be found in customer, contact, and operations data that is often left untapped. Our data scientists use AI…
Using leading-edge Customer Insight tools, our data engineers and analysts discover the “What” and “Why” from previously siloed data…
All your customers are individuals with individual needs. Unfortunately, the ‘one size fits all approach to loyalty management doesn’t…
Even with the best planning and preparation, the unexpected can happen. When it does, customers will look to you for help and support.
Mistakes happen. Sometimes things don’t always go as smoothly as we would like. However, good service is what we expect all time.
Organizations with high customer churn and attrition levels can find themselves running fast to stand still through customer acquisition…
Existing customers frequently represent an untapped source of value growth. Proactively engaging with existing customers to recommend…
Our team will ensure that all clients are looked after. A Dedicated Sales Development Representative and Account Manager onboard each..
Providing support and guidance to customers that are actively looking to make a purchase can generate significant returns.
Acquiring new customers is the lifeblood of any business. Knowing who to target, when, where and how is crucial to success.
Sales management will ensure you automate the sales process, multiply your online channels and sell more. This means that we will…
Automation is making the difference for great customer service. The increasing use of digital assistants shows customers are…
We provide comprehensive reporting tailored individually for each client. The Account Manager sends weekly reports to every client…
Bid management is a complex process that might take several years to develop relations, build authority and trust, and bid in the tender.
Pre-tender communication with stakeholders. Establish relationships, arrange meetings, introduce yourself. Meet the key people
Deep dive analysis of the tender requirement. Review of both parties’ documentation, bidding rules, and stakeholders matrix.
The advanced service package for Tender opportunity research. Human-based validation of RFI and RFC tickets.
Get twice a month reports and data about pre-selected tenders in 3 countries of interest. Daily tracking of tenders based on…
In the tendering service, you will receive the research of all tenders from worldwide and according to your criteria.
We implement chat-bot scenarios. Customize for your language and configure engagement paths that catch customer focus.
Great social media management comes from having the right team in place. With our expertise in recruitment and our network of Community…
Content is a key opportunity but a major concern for digital platforms as well. Risks are known to emerge anytime, anywhere…
Struggling to establish yourself as a Linkedin influencer? We’ll create content and provide outreach on your behalf so that…
The professional setting of the campaign on social networks, thanks to which you will have a large enough impact on the necessary audience…
Thanks to this service, you will get automated advertising, social networks, campaigns, communication, and other daily repeating digital…
Our digital activation offers our clients more flexibility, transparency, and cost-efficiency by managing their campaigns while they focus..
Build aggressive and competition-oriented outbound marketing campaigns that work. Start with brand development and track brand position
Professional marketing setup that will ensure the best possible promotion of your services and products. The complete marketing service.
Work properly with your inbound traffic. Control, categorize and manage all your forms and inbound channels.
The presale service we offer will provide you with a contacting process to impress new customers via email, voice, and social channels.
Execute market research, competition analysis, and find the market gap. We help you to review product or service portfolios and tune…
Preparation of yearly communication plan and scripts. Also, align plans with the sales cycle. Execute letters, calls, and maintain follow ups.
Using our services, you setup successful SEO for your website, including crawl accessibility so engines can read your website, compelling…
This service specializes in SEO-optimized texts for companies and products. We develop webs, landings, products and localize language.
In this offered service are professional Analyze strengths and weaknesses. Compare features with competitors. Maintain weaknesses…
We develop high-quality offers development, describe use cases that hit customers. Solve customer troubles and make urgency to buy.
Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content…
Managing your content and delivering the right content in the right place at the right time is a tough and time-consuming challenge.
The use case is primary information about your product and its possibility to use it in different industries and business sectors.
Copywriting service includes describing product value, word quality, avoiding stop words, and especially validation.
We have developed a solution to help companies consistently receive returns on their email marketing dollars.
Your dedicated sales development representative engages with your prospects on your behalf via Email and LinkedIn…
All in one service for the acquisition of your product sales to a new market. First, we perform research, including mystery shopping…
Our crawling bots help you to develop the bigger volume of your cold leads database for your new customer’s acquisition strategy.
Artificial Intelligence is the path to innovation and progress. What most people omit, though, is that it takes time and effort to teach…
Crawling is searching for specific information in a huge volume of data and collecting required information in a local file.
Lead generation is a service that can provide you with a regular supply of potential interesting business contacts.
We can say that mystery shopping is one of the market research methods, which primarily examines the qualitative characteristics…
Find direct and indirect competitors on a global market, or on a local market. Our crawling robots help you to find all the companies…
A digital market indicators analysis to research the company’s position on the digital market. Research is performed for local or for…
Our research is performed based on country, industry, business sector, or a special topic. We use different global databases…
If you want to enter a new or foreign market, market research is the right foundation for your business plan.
We executed plans, and we tell you all the obstacles. Develop your business plan and cover all mandatory areas based on market standards.
A “Persona” is a fictional representation of an actual user and is applied in the early stages of product development or product redesign.
A target audience makes it easy for a business to find potential customers who are likely to be interested in the products you offer.
Partner management is the process (and related framework) by which organizations guide and manage partnerships.
