Tag Archives: market research

Information collection methods Despite the huge variety of research methods and techniques, the general scheme of activities implemented in the framework of market research, simple and clear enough. The main sources of obtaining marketing information are: Interviews and surveys; Registration (observation); Experiment; Panel; Expert evaluation. Interviews (surveys) – finding out people’s position or getting a […]

Crawling is searching for specific information in a huge volume of data and collecting required information in a local file.

We can say that mystery shopping is one of the market research methods, which primarily examines the qualitative characteristics…