Tag Archives: media

The phrase “We live in the smartphone era and amidst the challenge of cultivating critical thinking skills” captures the essence of the ongoing debate surrounding the effects of smartphones on our intellectual capacities.

Unlock the power of big data with our comprehensive guide to data lakes! Our blog offers expert insights and practical tips for understanding the benefits and applications of data lakes, exploring topics such as data storage, processing, and analysis. Whether you’re a data scientist, IT professional, or simply curious about the world of big data, our guide to data lakes is an essential resource for harnessing the potential of this exciting field. Start your journey to data-driven success today!

Pioneer Batch of Smart Nation Scholars Goals Student support, staff search Project The scholarship aims to attract talented students to public service in Singapore, including the Smart Nation program. Established in March 2018, the scholarship program is offered by the Cybersecurity Agency (CSA), Government Technology Agency (Gov-Tech), and the Media Development Authority (IMDA). Scholarship recipients […]

Expansion of the program to improve Tech Skills Accelerator Goals To increase opportunities for workers in the ICT and expand the range of non-ICT industries for sectors for which the program will be useful Project >10 000 professionals over the age of 40 have completed the program since its inception TeSA is one part of […]

The Google team claims that a completely new type of computer – a quantum computer – has irrevocably surpassed classical computers in some respects. This is probably true, even though quantum computers are in their infancy, and the Google research team is almost ten thousand years in the wrong. Google has a media bomb ready […]

Wireless digital content delivery for theaters and distributors Description: Telecommunications company Telstra and distribution technology company Silver Trak Digital have launched a service to deliver digital content to movie theaters via 5G – Cinema Direct. The service is supported by Telstra’s network infrastructure. Content can be ordered through the Silver Trak portal. Cinemas receive digital […]

What is cybersecurity? Cybersecurity works on the same principle as offline security, that is, it aims to protect users and their computer systems. In the real world, you can install video intercoms and locks on all your windows, but on the Internet, it’s not that simple. Internet scammers can gain access to your information in […]

Viral Marketing is a technique of conducting an advertising campaign in which the main disseminators of information about the company/service are the representatives of the target audience. Advantages of viral marketing Low cost. Viral marketing is much cheaper than any other type of marketing, especially traditional marketing. When starting a business, an entrepreneur spends a […]

Social media marketing – It is a modern tool of Internet marketing, which helps to attract consumers through social networks. The main tasks of SMM Attracting the attention of the target audience to the brand. Creating a positive image of the company in the eyes of the target audience. Establishing fast and high-quality communication with […]

Target group – a specific idea of the client on whom the advertising campaign should be focused. It is determined based on socio-demographic parameters and describes the client’s vision. This is a very important step in creating campaigns for more targeted media buying. This increases the effectiveness of your advertising and makes better use of […]

A press conference is an event organized to communicate information to the media and the public. This could be, for example, introducing a new product or commenting on a problem. It is one of the tools of public relations. A press conference contributes to the targeted dissemination of information to media outlets. It emphasizes the […]

Online marketing is a collective term for marketing activities in the Internet environment. As a field, it includes a number of other specializations and sub-areas (eg, social media marketing), which overlap and complement each other. Unlike offline marketing, the internet environment offers completely different opportunities and is developing much faster.

Barter – the company offers its product in exchange for space in the media (on social networks, radio, or television). For example, a company sends a blogger their products to try out. After the blogger tests it, he writes a review of the product on his blog. No one pays money for goods and services. […]

Direct marketing is a method of marketing communication that uses direct communication with customers. It focuses on specific customers of the company. For example, sending a letter, by phone, or in person. In general is understood as all forms of interpersonal communication of a sales representative with the subject of communication, aimed at establishing a […]

Our digital activation offers our clients more flexibility, transparency, and cost-efficiency by managing their campaigns while they focus..

Berlin smart city strategy aims to use technology and innovation and connected city. Smart City Berlin is also…

Pune smart city portrait

Pune

November 8, 2021 CITIES

Pune Smart City has come up with five strategic requirements to fix core urban infrastructure and make it “future-proof.”

Refers to the lack of diversity within environmental organizations, causing the needs of communities of color to not be represented.

SAP Smart City concept says that government and the companies that serve the city’s citizens must undergo their own changes to keep up…

Smart City business issues are driving investment in emerging technologies such as analytics, artificial intelligence, the IoT,…

Cities of the Future powered by the Cloud Cities in the cloud have to benefit all. Get the technology and the support you need to realize your vision. Internet of Things (IoT) and Cyber-Physical Systems (CPS) involve connecting smart devices and systems—in diverse sectors such as transportation, energy, manufacturing, and healthcare—in fundamentally new ways. These […]