Target group – a specific idea of the client on whom the advertising campaign should be focused. It is determined based on socio-demographic parameters and describes the client’s vision. This is a very important step in creating campaigns for more targeted media buying. This increases the effectiveness of your advertising and makes better use of your investment.






Information structure in the field of options
The structure of information is organized into chains of cause and effect. Causal links give rise to a flow of variation. Paths of least...
Unity of soul and mind making good decisions
The mind has a will but is incapable of controlling external intention. The soul is able to feel its identity with external intention but has no will.

 smart cities, space, science, technology, quantumgovernmenteconomicsSDGcitizens, healthcare, education, properties, transportation, infrastructure, municipal services, energy, climate, events, art, games, architecture, startups, influencers, brands, pioneerswellbeing, innovator's dictionary, history, design, academy