Simultaneously, changing expectations about marriage and family mean that people are more demanding of their partners and more inclined to seek divorce if expectations do not align with reality.
Simultaneously, changing expectations about marriage and family mean that people are more demanding of their partners and more inclined to seek divorce if expectations do not align with reality.
Technology has undeniably transformed the way we live, work, and connect with the world. However, the rapid advancement of technology has brought about unforeseen challenges and drawbacks that have led to concerns over its negative impacts.
The application of neural networks and machine learning in medical diagnoses stands as one of the most innovative and promising domains in modern medicine.
Visual Solutions UK Ltd Introduces Crowd-Sense, a ground breaking Crowd Measurement Service for Real-Time Analytics, uniquely suited for today’s Smart City ecosystems.
Discover how AI is transforming education and improving learning outcomes through innovative presentation methods and personalized feedback.
Discover how neurotechnology and big data are transforming education, keeping students’ attention and improving the learning process. Learn about the examples, statistics, and interesting facts that showcase the power of these tools.
Discover the key characteristics of Smart City 6.0, including sustainability, innovation, and data-driven decision-making. Learn how these concepts can transform cities and create a more livable and resilient future for urban communities.
China’s Baidu has highlighted the top 10 technology trends of 2023. Baidu Research, the research arm of the Chinese tech giant, …
Unlock the power of big data with our comprehensive guide to data lakes! Our blog offers expert insights and practical tips for understanding the benefits and applications of data lakes, exploring topics such as data storage, processing, and analysis. Whether you’re a data scientist, IT professional, or simply curious about the world of big data, our guide to data lakes is an essential resource for harnessing the potential of this exciting field. Start your journey to data-driven success today!
Creating Cities for People: Practical Tips for Increasing Comfort and Livability
Overall, the future of waste management in cities will be shaped by a range of factors, including circular economy principles
Tokyo, Singapore, Osaka are in the top 3 of the world’s 2021 security rankings. And the credit for this goes not only to facial recognition …
Drones can take photos of buildings, which are then used to create centimeter-accurate 3D models of buildings. They can also be …
AI is a new era in the transformation of transportation and logistics … improving data-driven logistics; creating safe and regulated …
Technology, including sensors, AI, and smart city initiatives, will play a critical role in improving the efficiency and effectiveness of municipal services.
In February 2023, Swiss holding UBS reported that the audience of active ChatGPT by OpenAI users reached 100 million people in 2 months.
Discover the fascinating world of the Global Consciousness Project and how it uses scientific research to explore the interconnectedness of human consciousness. Learn about the latest findings and insights into this cutting-edge field and its potential implications for the future of humanity. Join us on a journey to explore the power of collective consciousness and its impact on our world.
Discover the latest and most innovative companies and startups working in the renewable energy sector. From transforming waste into energy, to harnessing the power of ocean waves, to developing advanced wind turbines and solar panels, these companies are pushing the boundaries of what’s possible and leading the way towards a more sustainable future. Join us as we explore the cutting-edge technologies and groundbreaking ideas that are shaping the renewable energy landscape and paving the way for a cleaner, greener planet.
Man of the Future. New technologies will change our bodies and minds by 2030. From the above, we can conclude that at …
What challenges and opportunities await FinTech now – 5 key trends. Alternative financing. Because of regulation to tighten…
“How Smart Homes and Smart Cities Will Change Lives … It will be possible to control them with a device that will fit in …
It is a cross-cutting technology that permeates every aspect of our lives. Already today, even if we don’t notice it, AI is everywhere among us:
The introduction of modern blockchain systems will give healthcare organizations a strong economic advantage, security and absolutely …
AI is expected to soon learn how to fully check written work and exam assignments using established metrics and …
IoT devices are a combination of information technology (IT) and operating … The Internet of Things consists of loosely coupled disparate networks, …
A digital twin is a digital (virtual) model of any object, system, process or person. It accurately reproduces the form and actions of …
Creating moving radio access networks is one of the key trends in the development of wireless communication. Wireless points are installed on …
Nevertheless, experts predict a great future for RFID in retail, stating that … At the same time during this period a number of projects have been implemented in the retail …
Innovative Technologies: Smart Transportation; IoT Technology; Renewable Energy; Smart Water Management…
Top 9 innovative technologies of 2023 from San Francisco that will change our future
Kansas is also a state that is exploring and implementing innovative technology and smart city initiatives.
Some examples of interesting innovations and technology that have been implemented in Kansas include:
These are just a few examples, but there are many other innovative technologies and initiatives being implemented in Philadelphia as well.
These are just a few examples, but there are many other innovative technologies and initiatives being implemented in Kansas as well.
Discover the latest technology and initiatives driving the development of Tokyo as a smart city, from transportation to energy efficiency and more.
Uncover the latest developments and updates in the factors of production for the 21st century. Learn about how technology, education, and sustainable practices.
It is difficult to say what the “best” government system of the future will be, as it will likely depend on the specific context and…
Midjourney has shown what the city buses of the future would look like. AI can assist in prototyping buses of the future in several ways, such as: Computer-aided design (CAD) software: AI can assist in the creation of detailed and accurate 3D models of the bus and its components, which can be used for virtual […]
The virtual and augmented reality market will reach $37 billion worldwide in 2022. It is expected to reach $114.5 billion by 2027
These solutions will reduce CO2 emissions in the six participating cities and regions
The National University of Singapore is testing digital energy solutions from SP Group, a leading Asia-Pacific’s leading energy supplier, to improve the energy efficiency of the university’s campus. SP Group has said that with the support of BCA and operators, they will be able to develop user-centric solutions to advance next-gen green, energy-efficient buildings, and […]
Tier 1 accreditation refers to the greenhouse gas data capture phase.
goals of the Smart Prague Concept until 2030, which was created in connection with the existing priorities of the city given by the Strategic Plan
The government will be able to make decisions on ongoing projects from garbage collection to public health programs.
CityIQ plans to install 4,200 sensors manufactured by Current by GE throughout San Diego as part of a massive Internet of Things (IoT) project
Bright Ageing testing sensors built into the lighting system and collect data. The analysis helps intelligent lighting to better meet needs.
Abu Dhabi airport walkway provides power through footsteps Goal Optimize energy costs Project Abu Dhabi International Airport has launched an interactive walkway, in the passages between terminals, that stores energy and data about the movements of passengers. The technology is based on the conversion of kinetic energy into electricity. The flooring consists of electromagnetic generators […]
Goal To monitor the physical condition of people Project Developed by local startup KaHa and textile company Tex Line, with support from the Agency for Science, Technology and Research (A* STAR), the smart T-shirts, which connect to an app on a smartphone, detect heart disorders and track and record physical fitness data such as heart […]
Identity verification app Goal Large-scale automation of the service delivery process and digitization of residents’ data UAE Pass Project UAE residents can now go through digital identification, which will give them access to government services and online transactions. By creating an account with UAE Pass and downloading the app, residents will be able to log […]
Pilot project on data exchange in the field of cybersecurity Purpose To encourage data sharing between the public sector, business, and community and improve the overall city’s resilience to cyber attacks Project As part of the pilot program, the government creates an information hub where all companies registered in Hong Kong can become members. On […]
Mayor’s £500m energy fund to help cut carbon emissions Goal To combat air pollution, support energy-efficient solutions and renewable energy Project The Energy Efficiency Enhancement Fund (MEEF) provides flexible Financing for energy-efficient technological solutions with a loan period of up to 20 years. The projects that can be financed are: Energy storage facility; Infrastructure for […]
Additional measures for cybersecurity policies Goal Improving the cybersecurity policies of urban and public digital infrastructure Project The Singapore government has introduced new cybersecurity standards following the attack on Sing Health. The standards include: Removing all connections to unsecured external networks If there are operational reasons, they should be maintained with unidirectional gateways to prevent […]
San Diego is launching the city’s first unmanned aircraft drone system Goal Increase emergency response speed and safety of emergency services with drones Project The fire department partnered with a cloud-based platform for unmanned telepresence and data management to launch a pilot that simulated the response to a fire call. The drones will be used […]
First dockless bikes launch Goal To test a new system Project The uniqueness of the system is that bikes can be dropped off and picked up anywhere by controlling them via an app. two operating companies will offer a total of 400 bikes. One company’s bike rental price is $1 for 30 minutes, the other […]
Allow residents to explore business models for using inadequate/unused buildings, developing structures, and providing space as a service
Reducing the amount of household waste Goals Reducing consumption and pollution Project Based on data from the waste management system, each independent county has a goal: how much to cut back on waste. The city’s goal is to reduce consumption by 12% % by the end of 2018 and 20% by the end of 2020 […]
Punggol Digital District Goals To support and foster innovation through close collaboration between business and academia, as well as professionals living close to the workplace Project The district will combine a business park and a new campus of an institute of technology. The institute will work with an energy company to set up a smart […]
improve the transport situation in the city. by 2030 not a single person suffer in accidents involving city buses
Maintaining the relevance of the transport industry, including through using breakthrough modern technologies, as well as a human-centered transportation system by 2030
Expansion of the program to improve Tech Skills Accelerator Goals To increase opportunities for workers in the ICT and expand the range of non-ICT industries for sectors for which the program will be useful Project >10 000 professionals over the age of 40 have completed the program since its inception TeSA is one part of […]
Remote diagnosis of residents in nursing home using 5G. Technology optimizes physician visits to nursing homes:
The main goal is to improve digital interaction between the city’s boroughs and public services, establish a process of data sharing, and develop digital skills.
The Google team claims that a completely new type of computer – a quantum computer – has irrevocably surpassed classical computers in some respects. This is probably true, even though quantum computers are in their infancy, and the Google research team is almost ten thousand years in the wrong. Google has a media bomb ready […]
Schneider Electric, operator Orange and telecommunications equipment manufacturer Nokia announced the deployment of a 5G network at a factory
There is no doubt that words and phrases such as machine learning, artificial intelligence, big data, or blockchain projects have received…
Get Ahead of the Pump Curve: Simulation-driven KSB Circulator Pump Optimization using CAESES September 28, 2022 3:00 pm CEST / 9:00 am ET
Goals Involving residents in Toronto’s development Project The Government of Canada is launching a national competition for municipalities to work with residents to find new ways to use data, sensors, and other technologies to improve the lives of their citizens. Residents can submit their suggestions through the city’s website or in hard copy through any […]
Goals Improving the Urban Environment for People with Disabilities Project The competition allows participants to test their innovative solutions to make life easier for people with disabilities. Solutions that will make life easier for people with disabilities. Three key topics: transportation, development of pedestrian zones, and navigation At the end of the contest there are […]
Laura Negron is New York City’s first Chief Privacy Officer appointed by mayor Bill de Blasio. The position was created to strengthen and coordinate responsible data-sharing practices across the city and to further improve how the city uses data to develop responsible and fair policies. The newly created position positions New York City as a […]
Better quality roads, more accurate information about congestion and road conditions
A three-fold increase in efficiency when dealing with customer opinions.
Telefonica Tech a recycling bins project in San Boi de Llobregat, Barcelona
Produces lithium-ion batteries and energy management allowing CO2 emission and energy consumption reduction. Improving labor productivity.
Paradox Engineering is a technology company that designs and markets Internet of Things solutions for open cities and other smart environments.
Cloud computing is a technology that provides access to computer resources over the Internet. There is no need to buy, store, and maintain physical equipment – the cloud provider does that. The user gets access to the management terminal, where the characteristics of virtual servers are configured and additional services are connected. The volume of […]
Apps (application programs) – Different programs are used to work with different types of information. The totality of software that allows solving various user tasks for processing different types of information without resorting to programming is called application software. Application software simplifies the interaction of the computer user with different types of information. Application programs […]
What is cybersecurity? Cybersecurity works on the same principle as offline security, that is, it aims to protect users and their computer systems. In the real world, you can install video intercoms and locks on all your windows, but on the Internet, it’s not that simple. Internet scammers can gain access to your information in […]
What is Advanced encryption standard (AES) encryption? AES is a state-of-the-art data encryption standard. It is unparalleled in the level of security and protection it offers. Let’s understand what it is. AES is. Symmetric key encryption Block cipher. Symmetric and asymmetric encryption AES is a symmetric type of encryption. “Symmetric” means that it uses the […]
Chirps – Lighter, purpose-built protocols that allow “things” in the IoT to communicate and exchange information. They are designed for machine-to-machine communication and are efficient and extensible data frameworks that have an open-source structure, private data fields, and a simple checksum.
Advanced Message Queuing Protocol (AMQP) – is an open application layer protocol for message-oriented middleware with a focus on queuing, routing (P2P, PubSub), security and reliability.
Edge Layer An architectural shift in IoT that breaks the norm of the traditional client-server model. The edge layer is the first layer that devices connect to before moving to the server. It is responsible for connecting devices and managing data collection and connections to the server.
Whilst almost two decades in IT, Roman has driven an extensive track of business and technology transformation projects for the US and Middle East clients. With strong technical background and product management skillset, Roman leads IT consulting, advisory practices, and large-scale projects for emerging and enterprise markets by delivering high-value services. Romans hands-on experience in […]
One of the widely used protocols for interaction between IoT devices (Internet of Things) or IoT devices and the external environment is a protocol CoAP – Constrained Application Protocol. Introduction CoAP protocol was created by The Internet Engineering Task Force (IETF) Constrained RESTful Environments (CoRE) working group in June 2014. The standard of this protocol […]
Dynamic pricing also referred to as demand-based pricing, is a pricing strategy in which flexible prices for products or services are based on current market demands. Dynamic pricing is a flexible approach to the revaluation of goods, based on the use of different pricing strategies and tactics, depending on various events occurring in the using […]
Outsourcing the transfer of traditional non-key functions of the organization (such as accounting or advertising for an industrial company) to external performers – outsourcers, subcontractors, highly qualified specialists of a third-party firm; abandoning your own business process and purchasing services for the implementation of this business process from another, specialized organization. Variety of cooperation. The […]
A connected device (or smart device) is an electronic device, generally connected to other devices or networks, that can operate to some extent interactively and autonomously. These days, a smart device is generally defined as a device that contains one or more parameters of digital communication networks. Because digital communication requires the use of a […]
Global climate change adaptation – actions are taken to help communities and ecosystems cope with changing climate conditions. (UNFCCC) Climate change may be the greatest threat to the biodiversity of many, if not most, ecosystems. Therefore, the issue of adaptation to its changes is becoming increasingly vital and requires appropriate measures to be taken to […]
OSINT (open-source intelligence) is an intellectual discipline and a set of activities, tools, and methods for obtaining and analyzing information from open sources. It is applied to specific people, organizations, as well as events, and goals. In 1947, CIA analyst Ken Sherman reported that about 80% of the country’s information is collected from open sources […]
Urban data platform – provides a cohesive digital environment for the aggregation of data across multiple geographic areas or civic functions of the city. Think of a single platform for collecting and sharing city data.
Real-time operating system RTOS: designed to guarantee the completion of a task within a certain time constraint. Often used in security systems and in building IoT devices. For example, smart energy meters need to connect to the cloud to transmit usage data, and building security systems need to communicate locally so that the door opens […]
Message protocols: a way of transferring and communicating information between devices, the cloud, and the data store. Different protocols are used for different outcomes.
Fleet Management: In IoT terms, fleet management deals with concepts such as automatic vehicle tracking. What is fleet management? Fleet management is the area of management that deals with the organization of fleet operations. A fleet manager is responsible for: Be responsible for the smooth operation of machinery. He must arrange for the prompt repair […]
Viima democratizes innovation that helps companies to develop, evaluate, and prioritize ideas better and faster.
NB-IoT network for data transmission. Like LoRa or SigFox, it focuses on maximizing the efficiency of data transmission. The batteries in the devices can therefore last up to several years of operation. The network uses licensed bandwidth.
Management information system MIS – Information processing system that supports the decision-making of a community city or organization. MIS is a data processing system designed to supply internal and external information necessary for decision-making at all levels of management. In contrast to a simple data processing system, an information system has a broader base of […]
Application Programming Interface (API): the API can be used to connect different objects, data, and applications in the IoT. For such a connection to succeed, the communicating parties need to “comply” with certain conditions defined in APIs.
Elon Musk revealed the second version of the Neuralink and a link chip sized as a coin was successfully implanted to…
Edge Gateway is the connecting factor between analytical devices and cloud data processing and analysis. A virtual router that connects the external and internal network and offers services such as NAT, firewall, load balancer, and VPN. DHCP allows you to automatically assign IP addresses to virtual servers from predefined ranges. The Edge gateway is a […]
Industrial Internet: integration of machine learning, big data technology, sensor data and overall automation of machine-to-machine communication. This is done with the knowledge that businesses will scale and drive the Internet of Things. The idea is that intelligent machines can more accurately record and communicate data to help corporations find problems earlier, and through this, […]
Information collection methods Despite the huge variety of research methods and techniques, the general scheme of activities implemented in the framework of market research, simple and clear enough. The main sources of obtaining marketing information are: Interviews and surveys; Registration (observation); Experiment; Panel; Expert evaluation. Interviews (surveys) – finding out people’s position or getting a […]
Low-Power Devices: electronics that have been designed to consume less energy than traditional devices. This is essential to the future success of the IoT because as sensors become more advanced, devices must be able to operate longer without relying on manual maintenance or data loss.
Predictive analysis – statistical techniques such as predictive modeling, machine learning, and data mining to analyze data and make predictions. Has become a very fashionable concept, and we will probably use it more and more often. Its use can help with production activities and more. It is also important for the supply chain. Let’s start […]
CPA Marketing – a marketing model that involves paying for a conversion action. CPA (Cost per Action) – an indicator by which the advertiser can calculate how much the targeted user action on the site has cost him. In other words, CPA is pay per action. The pay-per-action model is economically considered more effective than […]
Haze Computing – A dynamic model for analytics applications in which the application from the data source analyzes a pooled view of the resources for local and global compute resources available at the cloud, edge, and individual device layers. Haze computing informs how and where data analysis is performed.
Gateway: any point where information passes through devices on an IoT network. So it can be virtual software or real hardware such as a router. Is a router or some software that allows two or more independent networks with different protocols to communicate with each other. For example, it allows a node from a local […]
Open Standards for software interoperability, data and document formats *NOTE: According to the UK Government, an open standard will exhibit all of the following criteria: Collaboration – the standard is maintained through a collaborative decision-making process that is consensus-based and independent of any individual supplier; Transparency – the standard has a transparent decision-making process; Due […]
Artificial (or machine) intelligence refers to intelligent devices that learn from external inputs, data, and past experiences using algorithms. Today, the term “AI” is widely used to refer to applications for complex tasks that previously could only be performed by humans, such as customer service or playing chess. It is often used synonymously with machine […]
In the City as a Service (CaaS) model, city public services are expected to become more integrated, efficient, and user-centric.
The Green index is a process used to determine the amount of environmental impact a city has. The vegetation index is an important indicator in crop development analytics. Of the many benefits of vegetation indices in remote sensing, the accuracy of the data and the ability to monitor remotely are the main reasons for the […]
LPWAN Low Power Wide Area Network (LPWAN) is a type of wireless telecommunication wide area network. It facilitates long-range communications at a low bit rate between connected objects. This network is through which city infrastructure can communicate. Is an approach in radio communication used for devices and large wireless telemetry networks. It features low power […]
Urban ecology is the scientific study of the relation of living organisms with each other and their surroundings in the context of an urban environment. CITY ECOLOGY is the science of creating favorable conditions for human life in the city, which is achieved by landscaping, reducing and controlling pollution, and using the principles of ecological […]
Open data – data that is freely available for everyone to use without copyright, patent, or other restrictions. The term first appeared in 1995. The modern principles of open data were formulated in 2007 at a meeting of Internet theorists and activists in San Francisco. Among the authors of these principles were Tim O’Reilly, a […]
Data Center is a high-tech space, the space of which is filled with telecommunication equipment and other devices, thanks to which the collection, storage, and processing of various information open up opportunities for users on the World Wide Web. The distinctive feature inherent in stable data centers is the reliability of construction, internal layout, and […]
Encryption – аunction of transforming data by the discipline of cryptography to make the data indecipherable to anyone other than the legitimate sender and receiver. *NOTE: As used in a network security context, encryption is usually accomplished by putting the data through any of several established mathematical algorithms developed specifically for this purpose.
Two main types of thinking that differ in the nature of cognitive processes: analytical (reductionist) and holistic (intuitive).
Chip sales rose 26 percent to $553B last year and could grow another nine percent this year. For the first time, sales would exceed $600B.
Inflection points are super interesting without getting too technical because they signify a specific point on a graph where the trend
Startup BeiT is an innovator in building management, fundamentally digitizing it and thus transferring it to the 21st century.
Subsequent economic growth has enriched an ever-expanding middle class, and the country’s retail industry has quickly adapted to…
Collection of any kind of data from public and paid sources. We use a crawling mechanism that allows collecting data into the format..
A huge amount of value can be found in customer, contact, and operations data that is often left untapped. Our data scientists use AI…
Deep dive analysis of the tender requirement. Review of both parties’ documentation, bidding rules, and stakeholders matrix.
The advanced service package for Tender opportunity research. Human-based validation of RFI and RFC tickets.
Outline to everyone what the term “quantum computer” means, how “qubits” work, or what the term “superposition” means.
What is a Smart City, and how do we ensure that Calgary is ready for the challenges of tomorrow? Please find out how Calgary…
Economically and culturally, Hamburg is one of Europe’s most liveable and economically strongest cities. Therefore, Hamburg is undertaking..
Beyond its dominant status as the best global e-government globally for seven consecutive years, Seoul is now leaping forward as a leading
Following earlier cooperation between China and Singapore on the Suzhou Industrial Park in China while benefiting from Singapore’s…
Here in Malta, IBM is building the world’s first smart grid to govern electricity and water. It will also make environmental measures…
To pursue the long-term goal of becoming one of the most leading smart cities globally, a smart city wheel and its 62 indicators are used…
A geographic information system (GIS) is a system that creates, manages, analyzes, and maps all types of data. GIS connects data to a map
A geographic information system (GIS) is a computer system for capturing, storing, checking, and displaying data related to positions…
Crowdsourcing involves obtaining work, information, or opinions from a large group of people who submit their data via the Internet…
The crisis of consciousness. Our impossibility to feel our core nature and see this nature in every one of us and in all things around us.
Crystals include minerals, all metals, salts, most organic compounds, and a great variety of other solids. Looking at the crystals…
The utilisation of digital technologies in regulation, administration, planning, financing and operations at smart cities…
There are over 5 billion sensors and devices already connected to the Internet globally and this number is projected…
Smart lights networks differ drastically, however, in general, the lights either function individually or together if connected.
Smart waste management has taken the path of innovative technologies through expert IT companies as the answer and solution…
Intelligent process automation, advanced analytics, and other developing technologies are changing the way governments and agencies…
There are many positive directions the government is taking to implement a green economy, both now and in the future. The advancements…
The goal supports the idea of a man living in harmony with the Earth while continuing to progress technologically for our greater good as a whole.
How to extract completely alien ideas for society from the trash can of public contempt, dust them off, and eventually legislate them?
Technological expansion with media influence changes human perceptions of the world and places us in a new virtual environment.
The idea of inclusiveness, transformation, and sustainability are reference points in smart cities’ development to changing the economy.
Rapidly developing urban infrastructure projects with high-consumption energy opens the next colossal problem: energy insufficiency.
Our thinking and actions should be brought again into the balance of being and collaborate with hearts, joined again to the spiral of life.
Yantra is the outer presentation of the inner process of spiritual growth that works thanks to the power of fractals.
The smart road concept involves the combination of information technology (IT), a monitoring system for the causes of road accidents,..
After 12 years in Smart Cities, I think very differently about them. Leaving technologies behind and moving into People!
Solution allows cities to move towards a sustainable transformation while spending less public resources and improving services for citizens.
Constant innovation and technological advancement that is being introduced in the cities will be a reality in the future thus enabling…
For those working in retail, one of the biggest puzzles of these times is how to integrate e-commerce (online) with physical stores (offline)
Blockchain was born as an early concept in the early 1990s and was put into practice ten years ago along with the digital bitcoin.
Today, almost half of the world’s population lives in cities and the number of urban residents is constantly increasing.
The 21st century time is absolutely the best time to live. Technology has shaped everything and life have become..
If we look at the early beginnings of searching, collecting and sorting information, we can certainly present…
First, the implementation of this concept unambiguously improves the quality of life of the population of the region, or…
Finding routes to navigate from one part to another in the city, is an activity that most citizens intuitively undertake…
People-centric Smart City benefits for all. New measures, IT applications, and young talents.
A smart university is one that allows for flexibility in relation to the physical arrangement and learning environment…
One of the most amazing cities. Built on traditions mixed with super high-end technologies.
The Smart City roadmap of London connects data & community to be the smartest city on the World.
Berlin smart city strategy aims to use technology and innovation and connected city. Smart City Berlin is also…
Smart City Boston is a leader in the global Vision Zero initiative to end serious traffic crashes.